Jasper Wong was approached by Monster Energy to create exclusive designs for a poster and t-shirt campaign to announce and celebrate the launch of Monster Ultra's new “Blue Hawaiian” flavor. The campaign, titled "Concrete to Canvas," highlighted the brand's commitment to fusing urban culture with creative expression.
Jasper's distinctive artistic style, known for its bold colors and playful imagery, was the perfect fit for the campaign. His designs captured the vibrant, tropical essence of Hawaii while incorporating Monster Energy's signature edgy aesthetic. Fans of the brand had the opportunity to purchase the new Blue Hawaiian flavor and enter for a chance to win the exclusive, limited-edition merchandise featuring Jasper's artwork.